Financial Literacy

Creating a financial identity to realise the dream of home

Janki Devi, a 45-year-old lady, has been living in the chawl of Pahariya all her life. She’s a mother to five children

Janki Devi, a 45-year-old lady, has been living in the chawl of Pahariya all her life. She’s a mother to five children. They earn a livelihood of Rs.15,000 per month by making garlands and selling them. She strives to provide a clean environment to her children to ensure their health and well-being. The family

came to know about the financial literacy programme while selling garlands door to door.

2 lakh people reached since inception of the programme

They were keen on applying for a PAN card and getting their IT returns filed, on having understood the significance of these identity documents to avail a home loan. After having attended the Financial Literacy Workshop, Janki Devi and her husband submitted their application for a PAN Card, which they received within the stipulated period.

They were also facilitated with gas and electricity connections. Under PMAY scheme, they’ve received the eligibility certificate to seek subsidy. Janki Devi has now received the first installment of the loan and the construction of her new house has started.

- Janki Devi

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